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“挑战投篮王”福建开幕 NBA即开票受彩民热捧
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备已久的体彩顶呱刮“挑战投篮王”户外推广活动，本月22日在福建闽北风景秀丽的武夷山市拉开首场战幕，福建九地市的活动同时跟进。彩民球迷朋友们除了现场刮奖、比拼球技，更开心的是将有机会赢取现场丰富的NBA特许奖品。
4 V6 U/ W+ v- @: t* m, b 天公作美，下了一个晚上的春雨终于在早上停下了，早上九点左右，广场活动正式开始。武夷山市横街头广场，当地的群众和外地的游客人来人往，络绎不绝。广场正中的“挑战投篮王”活动背景格外醒目：一边是几个帐篷搭起的售票区，另一边是两台投篮机组成的投球区，不时从售票区传来人们刮中奖金的惊喜笑声和投球区围观人群的欢呼喝彩声。
8 `* d# k( Q0 w) U3 N, k 万众瞩目的NBA美国篮球联赛携手体彩“顶呱刮”，3月底推出NBA主题即开型彩票并登陆福建。从3月30日举行首发式至今，福建NBA即开票销售量持续上扬，更是吸引了众多篮球爱好者参与购票。为进一步宣传推广NBA主题即开型彩票，树立体彩“公益、公信、健康、快乐”的品牌形象，截止5月底前，福建计划在全省九地市将举办三十多场“挑战投篮王”户外推广活动。 本活动，除了突出NBA即开票的主题，还结合有奖问答、趣味投篮等，让彩民朋友乐在其中。凡现场一次性购买一定金额的NBA主题即开型体育彩票，即可获得1次现场投篮的机会，每组参赛人数10人，在规定的时间内以投进篮球数多者取胜。比赛结束后将对本组前3名优胜者发放奖品,设一等奖、二等奖和三等奖三个奖级。一等奖奖品：NBA运动桶包1个；二等奖奖品：NBA运动水壶1个；三等奖奖品：NBA头带1个。
& _! J) M. r$ d% L 武夷山市举行的比赛当天共送出17套(每套3个奖级)NBA特许奖品。在规定的一分钟时间里，今人惊奇的是一位本场绝对的“投篮王”共投进45个球，毫无悬念地上台领走了一等奖奖品，他的出神入化的投篮身手，引得现场观众不断喝彩和入围彩民的跃跃欲试。; X& \0 \2 a5 k' A+ [
本次活动既是对顶呱刮“NBA”即开票市场销售的一种助兴，也是体育彩票与全民健身活动的一次完美结合。顶呱刮“NBA”即开票一经上市就受到市场的热捧。不乏“劲爆奖上奖”“二次开奖”等活动的连环上演，更为NBA球迷们找到了一个释放青春激情的平台。不但享受了即买即兑的即开型彩票的娱乐享受，又亲身体验了挑战篮球投篮活动的刺激，圆梦篮球英雄及神往球队的近距离接触。 |
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