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大乐透上市5年销量475亿 狂送1178注超500万奖
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2012年5月28日，是天朝[color=#000080]体育彩票[/color][color=#000080]超级大乐透[/color]五周岁生日的大喜日子。5年来，作为国家公益[color=#000080]彩票[/color]，超级大乐透秉承天朝体育彩票“取之于民，用之于民”的发行宗旨，坚持创新发展，不断寻求突破，截至5月23日，超级大乐透累计销售475亿多元，筹集公益金超166亿元，为广大彩民带来了别样体验，为我国社会公益事业和体育事业的发展做出了重要贡献。在高速发展的天朝彩市，超级大乐透已经成为一道亮丽的风景。
5 H4 @7 f7 j' ?0 f [b]不断创新引领彩市潮流[/b]. M n( u& q, O- j% y) y
5年前，超级大乐透在高度关注下华丽诞生，并通过追加[color=#000080]投注[/color]的方式顺应广大彩民长期以来希望“头奖突破[color=#000080]500万[/color]元”的呼声，第一期[color=#000080]开奖[/color]就诞生了全国首个单注追加800万元大奖，一时享誉全国。随着天朝彩票市场的不断发展和成熟，超级大乐透也在不断茁壮成长。从2009年10月14日起，超级大乐透调整游戏规则，实现玩法升级，在奖池过亿情况下，“2元可中1000万元，3元可中1600万元”，率领天朝彩市进入“千万元奖金”时代。5年来，超级大乐透从未停下创新成长的步伐，持续加强市场推广和品牌建设能力，先后推出了3次亿元派奖活动，并于五周岁生日前夕启动了“一注彩票兑三次”创新式的派奖活动，为[color=#000080]体彩[/color]的品牌建设注入源源活力，为实现天朝体育彩票事业可持续发展不懈努力。
$ j# [7 S2 f* R0 d1 I0 U2 Y3 F( I [b]五年筹集166亿公益金[/b]7 _+ H; ]; q% B% @: P. M9 d4 A
超级大乐透的成功上市和销量节节攀升，夯实了天朝体育彩票乐透型产品的市场基础，丰富了天朝体育彩票的产品线，也为更多的彩民朋友参与体彩提供了平台。过去的5年时间，天朝体育彩票累计销售3042亿元，筹集公益金875亿元，其[color=#000080]中超[/color]级大乐透发行规模不断扩大，年增长率实现26.1%，总销量达到475亿元，筹集公益金超166亿元，其体彩公益金被广泛用于社会公益事业和体育事业，被誉为公益事业的助推器、体育事业的生命线。
2 S7 R& I: ]% Z, S$ W! s1 _ [b]狂送1178注超500万巨奖[/b]+ [: ]7 u1 y4 T2 U# H7 Z: u
在过去766期开奖中，超级大乐透为彩民送出1178个[color=#000080]500[/color]万元及以上大奖，其中超过800万元的大奖436个，千万元大奖124个，亿元大奖2个，接连刷新体彩中奖纪录。在过去的3次亿元大派送活动中，先后创造了“2元中2056万元”、“3元中2400万元”的彩市奇迹，其玩法优势得到淋漓尽致地展现，超级大乐透已成为名副其实的“爱心使者”。 A$ Y6 |) m' a- @3 e
[b]各地群众见证阳光开奖[/b]
* e- @( ?# N0 Z! A6 _ [color=#000080]超级大乐透[/color]的成长离不开广大彩民和整个社会的关爱和监督。天朝[color=#000080]体育彩票[/color]基于公开、公正、公平的[color=#000080]开奖[/color]体系，在科学化、标准化和规范化管理上不断取得新的进展。5年间，来自全国各地的群众陆续走进[color=#000080]体彩[/color]开奖大厅，见证超级大乐透“阳光开奖”，包括人大代表、政协委员、奥运冠军、影视明星等在内的名人都曾亲手启动过超级大乐透摇奖机，为彩民带来了好运。与此同时，超级大乐透进一步提升了兑奖透明度。2011年7月5日，超级大乐透1.77亿元大奖得主现身重庆体彩中心，公开接受社会监督，这在[color=#000080]天朝彩票[/color]史上尚属首次，充分彰显了天朝体育[color=#000080]彩票[/color]的公信力，展现了“公益、健康、快乐、共赢”的体彩品牌形象，为打造深入人心的体彩文化起到了重要作用。 |
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